Legal

Cookie Policy

Cookies are small text files placed on your device when you visit a website. They help the site remember information about your visit, like your preferred language, items in a shopping cart, or analytics data about how you navigated the page. Cookies can be "first-party" (set by the site you're visiting) or "third-party" (set by an external service embedded on the page).

This Cookie Policy explains which cookies SafetyConnect uses on www.safetyconnect.io, why we use them, and how you can control them. For broader details on how we collect and process personal data, please see our Privacy Policy. This page is the Cookie Policy referenced there.

1. Strictly Necessary Cookies

These cookies are essential for the website to function. They enable core features like page navigation, secure form submission, and session state. As a mostly-static marketing site, SafetyConnect uses a minimal set of session-state cookies required by the hosting platform itself. You cannot opt out of these cookies because the site would not work without them.

2. Analytics Cookies: Google Analytics 4 (GA4)

SafetyConnect uses Google Analytics 4 to understand how visitors find and use our site: which pages are popular, where visitors come from, and how they move through the site. This data helps us improve the site's content and usability. Google Analytics uses cookies to distinguish unique users, maintain session state, and throttle request rates.

The following Google Analytics cookies may be set on your device:

  • _ga (2 years). Distinguishes unique users across sessions by assigning a randomly generated client ID.
  • _ga_<container-id> (2 years). Used by GA4 to persist session state and maintain tracking consistency.
  • _gid (24 hours). Distinguishes users within a 24-hour session window.
  • _gat / _gat_gtag_<property-id> (1 minute). Throttles the rate of requests sent to Google Analytics to manage server load.

Google may process this data in accordance with its own Privacy Policy. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on or by rejecting analytics cookies in your browser settings.

3. Analytics and Session-Recording Cookies: Microsoft Clarity

SafetyConnect uses Microsoft Clarity to understand how visitors interact with our site through anonymised session recordings and heatmaps. Clarity helps us identify usability issues and improve the experience by showing us where users click, scroll, and spend time, without collecting personally identifiable information.

The following Microsoft Clarity cookies may be set on your device:

  • _clck (First-party). Persists the Clarity user ID and preferences across visits to this site.
  • _clsk (First-party). Connects multiple page views by the same user into a single session recording.
  • CLID (Third-party). Identifies the first time Clarity has seen this browser across any site using Clarity.
  • MUID (Third-party, Microsoft). Identifies the browser across Microsoft sites for analytics and operational purposes.
  • ANONCHK (Third-party, Microsoft). Support cookie used alongside MUID to validate the MUID value.
  • MR (Third-party, Microsoft). Support cookie used alongside MUID for analytics and operational purposes.
  • SM (Third-party, Microsoft). Support cookie used alongside MUID for analytics and operational purposes.

Microsoft may process this data in accordance with its own Privacy Statement. Clarity does not set cookies for users who have disabled cookies in their browser.

4. Marketing and Forms Cookies: HubSpot

The Book a walkthrough walkthrough-booking page embeds a HubSpot form. When you interact with this form, HubSpot may set a hubspotutk cookie (approximately 13-month duration) to associate your form submission with a visitor record in SafetyConnect's CRM. This allows our team to follow up with you in context, referencing the right conversation.

Because HubSpot is a third-party embed, its cookies are governed by HubSpot's own policies. For full details, see the HubSpot Cookie Policy.

5. How to Control Cookies

Most web browsers allow you to manage cookies through their settings. You can typically block all cookies, accept all cookies, or choose which cookies to allow on a site-by-site basis. Blocking some cookies may affect site functionality, particularly form submission and analytics tracking.

In addition to browser-level controls, the specific opt-out mechanisms for Google Analytics and Microsoft Clarity are referenced in Sections 2 and 3 above.

6. Changes to This Policy

We may update this Cookie Policy periodically to reflect changes in the cookies we use or for other operational, legal, or regulatory reasons. When we make material changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this policy regularly.

7. Contact Us

If you have any questions about this Cookie Policy or our use of cookies, please contact us at support@safetyconnect.io or support@iotrl.io.